Sunday, November 04, 2007

Not So Standard


There are some things I miss about Los Angeles - like pastrami sandwiches at Canters, midnight drives along Mulholland Dr., Too Big For Your Own Good Boobies (2BFYoGB), and The Standard (you've gotta love human aquariums). Where else could you drink a 40 and talk sudoku with the Hiltons? What's great about this ad is that it really plays up the brand identity of the hotel - i.e. the upside down marquis. Add the rooster to the mix and you have a genius print ad (for those who don't understand, stay a night at The Standard in West Hollywood and tell me what your head feels like in the morning).

Client: Andre Balazs Hotels
Agency: Unknown - Fill in the blank
Found In: Fantastic Man Issue No. 6

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